Loading...
Skip to main content

A Grow Tourism Learning Pathway

Tourism Marketing Fundamentals

 

Grow Tourism is equipping a workforce with the skills, insights and knowledge to build New Zealand’s high value tourism future.

Master how to influence, engage and convert customers in a digital-first world. Delivered on-demand in collaboration with Maverick Tourism.

From traditional trade channels to the diverse digital platforms and channels of today, explore how modern marketing strategy and tactics work to empower tourism brands, nurture conversion and stand out from the crowd.  

$349 per learner. Discounts available for groups of five or more.

Tourism Marketing Fundamentals Courses

Paid

Influencing customer loyalty, feedback and referrals

with Weta Workshop, delivered in collaboration with Maverick Digital
Discover the real-world marketing tactics that encourage word of mouth, nurture loyalty and maximise referrals.
Paid

Maximising reach and engagement in tourism marketing

with Weta Workshop, delivered in collaboration with Maverick Digital
Get familiar with the tactics, platforms and strategies that drive an increase in bookings.
Paid

From awareness to booking: Shaping customer behaviour

with Weta Workshop, delivered in collaboration with Maverick Digital
Explore how to influence key travel planning and booking behaviours with a ‘right place, right time’ approach to modern marketing strategy.
  • Matt Wong

    If you want an optimal, high-performance tourism or hospitality business – that means you need optimal, high-performance individuals. The Grow Tourism platform empowers operators to invest in their people in a meaningful, highly accessible way.

    Matt Wong
    iFLY Queenstown