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How to tell a great sustainability story

with Rotorua Canopy Tours

Grow Tourism is equipping a workforce with the skills, insights and knowledge to build New Zealand’s high value tourism future.

About this Module


Name: How to tell a great sustainability story
Category:
Duration: 1.5 hours
Level:
Real-world case study: with Rotorua Canopy Tours
Course overview:

Embracing best practice sustainability in a tourism business is one thing, weaving an engaging, authentic sustainability story is entirely another. Discover how to make sustainability an integrated and compelling part of the customer experience.

  • Know and demonstrate sustainability best practice
  • Identify and communicate sustainability stories across cultures and markets
  • Customise storytelling to integrate unique local perspectives