Grow Tourism is equipping a workforce with the skills, insights and knowledge to build New Zealand’s high value tourism future.
From capability development pathways to custom learning solutions, Grow Tourism training works to transform the visitor economy from within.
Grow, engage and retain your people. Power up business improvement. And make your mark in an industry where people, planet and profit thrive.
Learn From Tourism’s Best.
New Learning Pathways Added Quarterly.
Our bite-sized learning pathways deliver specific skills and knowledge related to job functions, career pathways or professional ambitions within the visitor economy.
Sustainable Tourism Fundamentals
Sustainable Tourism is re-shaping the visitor economy by ensuring tourism gives back more than it takes.
The Art and Science of Visitor Experience
Exceptional guest experiences don’t just happen—they’re designed. Join this dynamic, three-part pathway led by industry expert Brad Rowe, where you’ll unlock the secrets to mastering modern, memorable visitor experience design.
Tourism Management Transition
Learn best-practice management, commercial and business strategy to step in to your first management role with confidence.
Tourism Marketing Fundamentals
Delivered in collaboration with award-winning tourism marketing agency Maverick Digital, explore the cutting-edge strategies and tactics that empower tourism brands to stand out and drive bookings.
Tourism Trailblazer
Build a professional identity in the industry, build confidence in your abilities and develop a career roadmap for long-term success.
Visitor Economy Fundamentals
Build a fundamental understanding of the visitor economy through a real-world lens, developing awareness of audiences, networking, key events, distribution and impact.
Women in Tourism Career Accelerator
Tourism wāhine of Aotearoa (and beyond): Want to grow your tourism career? Master self-leadership, sharpen your networking skills, and build a personal brand that stands out in this dynamic development program.
Latest Partnerships
Grow Tourism in Action
From operators to high schools, membership organisations and destinations, Grow Tourism works to power a thriving, future-focused tourism and hospitality workforce.
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We worked with Grow Tourism to develop a custom learning programme building capability around sustainable tourism. They are a passionate, dedicated and creative team, who have helped us create a high-quality, relevant programme to be proud of.
Gisela Purcell
Tourism Industry Aotearoa
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I am up to section 3 of the Women in Tourism Career Accelerator with Kylie Ruwhiu-Karawana. I enjoy how she explains things in a no-fuss manner, which just makes sense! Her management style really resonates with me.
Sharon Watson
Larnach Castle
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The learning is easy to engage with, they (the students) can go over it again and again and embed that learning and then put it into practice. Grow Tourism is helping set our clients up for success, understanding the visitor economy better and then taking that into future employment opportunities.
Morks Edwardson
Wero Aotearoa Charitable Trust
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Understanding the reasoning behind business decisions has given me so much more confidence in my role. I can see how I can contribute more effectively thanks to what i have learnt through Grow Tourism.
Learner
Wētā Workshop -
If you want an optimal, high-performance tourism or hospitality business – that means you need optimal, high-performance individuals. The Grow Tourism platform empowers operators to invest in their people in a meaningful, highly accessible way.
Matt Wong
iFLY Queenstown
Powerful Business Insights for Tourism Managers
- Dedicated management dashboard to follow learner progress
- Learner sentiment analysis uncovers business optimisation insights
- Easy access to learner reflections and ideas for role, team or business improvement
- Fully customisable learning programs available
